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When Anything Can Be Made, What Deserves to Exist?
Technology changes the instrument. Creativity changes the world.
Every technological revolution expands the means of creation, but the breakthrough has never lived in the tool alone. From the electric guitar to the digital studio to generative AI, technology opens possibilities that imagination, taste, craft and human feeling turn into something new.
Johnny Marr’s creative life runs through that history. The instruments keep changing, but the creative act remains stubbornly human: seeing what others do not, feeling what cannot be calculated and making something the world did not know it needed.
AI gives us extraordinary new powers of creation. What matters is what we dare to do with them.
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